NBC: Jay Leno Is Advertiser-Friendly, Willing to Do Live Commercials


NEW YORK (AdAge.com) — NBC placed a new emphasis on scripted entertainment Monday as the General Electric broadcast network offered marketers and media buyers a peek at its lineup for the coming season, the first volley in what is likely to be an extended "upfront" sales season during a severe recession.

No Responses to “NBC: Jay Leno Is Advertiser-Friendly, Willing to Do Live Commercials”

Post a Comment