Mother Enters Asia in Deal With Shanghai Shop


Mother is launching in Asia through a deal with The Secret Little Agency, a ten-year-old independent shop with offices in Shanghai and Singapore.

As part of the deal, Mother Holdings will become the majority owner of TSLA’s Shanghai agency, which will be renamed Mother Shanghai. Mother will also make a smaller, minority investment in TSLA’s original Singapore office.

TSLA and Mother have already worked together, most notably on a successful global pitch for Nokia, and are consulting jointly on another piece of business.

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