More brands exit 'Ingraham Angle,' but one comes back and ad loads hold steady


More of Laura Ingraham’s sponsors joined the boycott bandwagon this week, but even as companies like Red Lobster and SlimFast pulled their ads from her Fox News show, the cable news behemoth has managed to keep commercial levels steady.

“The Ingraham Angle” aired 16 national commercials on Thursday night from 12 brands, according to iSpot.TV. That’s up from Ingraham’s return from vacation on Monday, when the show included nine commercials from seven advertisers, if down significantly from commercial time before the boycott began on March 28.

Ace Hardware, which pulled its ads from “The Ingraham Angle” on April 5, reappeared in Thursday night’s episode with two commercials. The company had previously said that it would no longer run ads in the program.

Continue reading at AdAge.com

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