Feb
09
M&M's / Mars: Messages for Every Occasion
Posted in: Uncategorized
With the campaign launching concurrent with The Oscars, M&M’s will use their Messages packs to comment on what is happening throughout the show. These in-the-moment commercials will be contextually placed to feel as if they’re reacting live to what’s happening all through the night (similar to how brands react real-time on Twitter and other social media platforms).
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