MEXICO: The border

Ellerslie Now Open.

A new restaurant called MEXICO opened in Ellerslie which borders the wealthy upper-class suburb of Remuera. We placed Adshels down Remuera Road, to suggest Remuera residents might want to treat their new neighbours with caution. Much like the Americans do.

Advertising Agency: S&P, New Zealand
Creative Directors: Dave Nash, Damon O’Leary
Art Director: Anna Paine
Copywriter: Owen Bryson
Head of Art: Hamish McArthur
Retoucher: Gary Butcher
Published: March 2014

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