Meet the Numbers Nerd Bringing Big Data to the Small Screen


Big Data has a TV show… or about as close to one as it’s likely to get soon. National Geographic Channel’s “The Numbers Game” is dissecting how people can user data to live healthier, happier and more successful lives.

National Geographic isn’t quite getting into jargon like real-time modeling, Hadoop and predictive analysis. But it is making data accessible to basic cable audiences as “Numbers Game” host Jake Porway, a data scientist and self-proclaimed numbers nerd, provides insights like the number of times men should have sex every year in order to increase their chances of living by 50%.

The first two episodes of “The Numbers Game” averaged 800,000 total viewers and 423,000 viewers 25 to 54 years old, according to National Geographic, 47% more 25-to-54-year-olds than the network has recently averaged in prime-time. The series concludes its initial three-episode run on Monday but returns for a 12-episode second season early next year.

Continue reading at AdAge.com

No Responses to “Meet the Numbers Nerd Bringing Big Data to the Small Screen”

Post a Comment