Hasta La Creative!

Scamp posted about Jon Williams, a digital creative taking the helm as ECD at Grey/London. He chose an unusual title for the post: It’s No Longer Safe In The Water.

The post has generated some interesting commentary, pitting old school TV addicts against the new school. Here’s how it starts…

At 12:18 PM, rjhayter said…

‘Above-the-line-creative’ sounds like such a quaint, old-fashioned thing to say, these days. According to the story in Campaign, Mr Williams has looked after lots of different kinds of creative departments. Sounds like he could be the archetypal ‘modern’ creative director.

Just like you, eh Scamp 😉

And Brummy Trev wouldn’t have hired him if his work was shit – he’s no mug.