Jun
23
Media Grand Prix Winner Uses Unexpected Means To Aid Domestic Abuse Victims
Posted in: Uncategorized
Why it won:
“Its very difficult for big corporations to stack up against NGO free-reign advertising,” said Mindshare global CEO and Jury President Nick Emery. The Grand Prix from Y&R for Vodafone not only did that and helped a cause, but it was also a creative and effective campaign, he said, adding that it’s about “ideas rooted in media.”
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