Me Too founder Tarana Burke on the next phase of marketing a movement
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Tarana Burke was plucked from relative obscurity when her Me Too movementfounded in 2006 to help women of color who are survivors of sexual violencewent viral in the wake of sexual assault allegations against Harvey Weinstein. The plight of women in Hollywood, symbolized by #MeToo, galvanized a global response in a way that the suffering of girls and women of color had not.
Since then, Burke has become a much-sought-after speaker and organizer, shepherding the movement toward greater inclusion and helping to facilitate a worldwide conversation about recovery, consent, toxic masculinity and systemic misogyny. In 2017, she and other “Silence Breakers” were named Time’s Person of the Year.
At the Sundance Film Festival last month, Burke and Me Too released a series of animated PSAs created by Deutsch in which survivors of sexual assault share their stories. “Brooklyn Nine-Nine” actor Terry Crews tells of how he decided to speak up about his assault only after seeing women ridiculed online for telling their own. “I would have felt like a fraud” by keeping quiet, he says. Daniela Contreras, a then-undocumented immigrant assaulted by her employer when she was 16; Anonymous, a survivor of child sexual assault; and Emily Waters, a survivor of intimate partner violence, also recount their paths out of darkness.
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