Jan
17
McDonald’s Pulls Ads From Florida Report Cards
Posted in: UncategorizedCHICAGO (AdAge.com) — McDonald's Corp. has voluntarily pulled its sponsorship of report-card covers in Seminole County, Fla., public schools. The fast-food giant had agreed to sponsor the jackets for the county's elementary schools to cover a printing fee of $1,600, and offered a free happy meal to any student with with all A's and B's, but strong reaction from some parents led McDonald's to reconsider.
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