Oct
26
McCann Erickson Wins Ishares Account
Posted in: UncategorizedNEW YORK (AdAge.com) — Ishares, the exchange-traded fund unit that British banking giant Barclays sold to BlackRock earlier this year, has tapped Interpublic Group's McCann Erickson and MRM, both in San Francisco, to handle advertising and relationship marketing, executives familiar with the matter said.
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