Aug
16
Mars invests £2m in marketing light Twix spin-off
Posted in: UncategorizedMars has put £2m behind marketing a Twix brand extension called Twix Fino, a lighter bar that replaces the biscuit in the classic Twix with wafer.
Mars has put £2m behind marketing a Twix brand extension called Twix Fino, a lighter bar that replaces the biscuit in the classic Twix with wafer.
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