May
01
Marketing with Stereotypes – Lamborghini: Feel Italian Wherever You Are (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) Every country has its stereotypes, and Italy is no exception. This Lamborghini ad campaign, titled Feel Italian Wherever You Are, is a great example of how cultural typecasts can be used as an advantage in marketing a brand.
The images show three different views from the windows of a Lamborghini, …
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