May
19
Marianne Gambelli on Why Fox Opted for a Pre-Recorded Upfront
Posted in: UncategorizedAs upfront week negotiations get underway, Adweek continues our postmortem sitdowns with each of the ad sales chiefs who presented. First up was NBCU’s Linda Yaccarino; now Marianne Gambelli, Fox Corp.’s president of ad sales, marketing and brand partnerships, gives us insight into her company’s upfront week event on Monday afternoon. Fox did things a…
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