Jan
17
Magazines Eke Out a Flat 2007
Posted in: UncategorizedNEW YORK (AdAge.com) — Taking after the lackluster results of its previous three quarterly reports, the Publishers Information Bureau's 2007 magazine-ad-revenue report has concluded ad revenue grew 6.1% over last year. But that belies the fact that total ad pages were down 0.6% overall, a less-severe drop than expected from the incremental drop over the year, thanks in part to a slight uptick in the fourth quarter (0.1%).
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