Hasta La Creative!

The magazine industry is trying hard to get your media buy dollars – again. A new advertising campaign from Toy New York is supposed to do just that by highlighting that consumers are influenced by the ad pages they see. The campaign will debut on September 8.

So, what do you think? Are you considering taking a second look at magazines with their well deserved lower than low circulation numbers?

[source]

More: Showtime’s Print Marketing Play

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