Hasta La Creative!

“Timeline”, by Toronto based MacLaren McCann, chronicles the career of hockey player Bobby Orr via his injuries. His many, many really painful looking injuries.

Um, did he pay for all those surgeries with MasterCard? OK, I’ll lay off the ad in the “does it make sense” category. Nonetheless, it’s impossible to watch this spot and not feel something. Not an easy task given the long line of, “Priceless” ads that have preceded this latest iteration.

Credits after the jump.

More: “Oh Nooo! Mr. Bill New MasterCard Spokesdollwhore“

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