Dec 05

Lyft Wrote Giant Thank-You Notes to Its Drivers on These Out-of-Home Ads

Posted in: Uncategorized

Lyft has made a concerted effort, in its business strategies and its advertising, to make its drivers feel valued–from last year’s seven-minute animated short “June” (released on its own “Lyft Driver Appreciation Day”) to this year’s car-wash stunt in Los Angeles. The ridesharing company, and agency Wieden + Kennedy New York, return to the theme…

Related posts:

  1. Meet the World’s Worst Voice Assistant in This Brand’s Brutal, Funny Takedown of AI Robots are everywhere. And it’s a problem. They clean our...
  2. Doritos and Mountain Dew Join Forces for an Epic Super Bowl Spot Starring Morgan Freeman and Peter Dinklage What’s more epic than one brand in a Super Bowl...
  3. Brands Advertising in Super Bowl LII Played It Safe, Largely Avoiding Sex and Politics If you noticed something missing from the slate of ads...
  4. What Tide’s Super Bowl Success Can Teach Brands About Social Media Strategy Do sick Twitter burns lead to sales? If a brand...
Tags:
No Responses to “Lyft Wrote Giant Thank-You Notes to Its Drivers on These Out-of-Home Ads”

Post a Comment