L&T Realty: Kitaab

Buying a house is a once in a lifetime decision and you need to put your hard-earned money on someone who you can trust because of years of expertise in construction. This is the foundation on which the narrative for L&T Realty has been built.

The film, conceptualized by Contract Advertising, a part of the Wunderman Thompson Group and member of the WPP network, shows how a closeted writer who has not had a chance to show the world his writing skills ends up as a neighbour with a Film Director who trusts him enough to surprise him with a big break. The analogy is with L&T Realty who understands the needs of the home buyer and the trust they put in the brand which encourages L&T Realty to deliver much more than just a home.

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