Jun
22
Low cost copycat? / Une pompe à deux balles?
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| THE ORIGINAL? Mc Donald’s Promotion – 2002 “This week Big Mac 0.85$” Source : Adeevee Agency : Leo Burnett Buenos Aires (Argentina) |
LESS ORIGINAL Mc Donald’s Promotion – 2021 “Big Mac, only 2,22€” Source : Cannes Lions SHORTLIST Scholz & Friends Berlin (Germany) |
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