Apr
11
LiveRamp Acquires Faktor to Better Negotiate Privacy Regulations
Posted in: UncategorizedLiveRamp has purchased consent management platform Faktor, an acquisition that comes as the U.S. industry prepares for sterner privacy regulation with the upcoming enforcement of the California Consumer Privacy Act as a prime example. Financial terms of the deal were not disclosed, although LiveRamp has said that during its upcoming quarterly earnings call in May,…
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