L.A. Hotels Mount PR Counteroffensive as Hollywood Boycott Grows
Posted in: UncategorizedMr. Cowdray said he expects the two Dorchester hotels in the Los Angeles area to maintain their average annual occupancy of 80%. Nightly rates start at $450 at the Beverly Hills Hotel and $495 at the Hotel Bel-Air this
week, according to their websites.
Cowdray said he doesn’t expect the Dorchester Collection to have any problems adding a property in New York because of the controversy. The company owned the New York Palace Hotel before selling it to Northwood Investors in May 2011, and is seeking a new hotel in the city, according to Mr. Cowdray.
“I’ve never experienced anything like this,” he said. “It’s unprecedented in great part because of the social-media aspect.”
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