Kraft Heinz Marketing Executive Leaves For Beam Suntory
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Another top marketing executive has left Kraft Heinz. Greg Hughes, who was VP-marketing for a division that includes sauces and salad dressings, is joining Beam Suntory as general manager for the U.S., where his duties include marketing oversight in the states.
Mr. Hughes will report to Beam Suntory Americas President Tim Hassett and handle businesses including bourbon, world whiskey and innovation and mixables, which includes vodka and tequila. Mr. Hughes’s position is a newly created role at Beam, whose brands include Jim Beam, Maker’s Mark Sauza tequila and Pinnacle vodka.
“Greg brings impressive marketing prowess, strategic thinking, commercial acumen and a track record of driving business results in large and small organizations,” Mr. Hassett said in a statement. Mr. Hassett joined Beam last year after a 10-year stint at Campbell Soup Co.
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