Nov
17
Kmart and Joe Boxer Go for Belly Laughs in Holiday Sequel to 'Jingle Balls'
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Kmart and Joe Boxer’s “Show Your Joe” ad (rechristened “Jingle Balls” by some) was one of the big hit of 2013’s holiday season—to the tune of 18 million YouTube views.
Now, here’s the sequel.
The musical body parts have changed a bit, but fans of last year’s spot will appreciate the surprise ending here. Plus, it looks like the original “Jingle Joes” will soon be returning—at least to this website, where you personally will be able to “give them a jingle.”
The new spot, like last year’s, was made by FCB Chicago and directed by Christian Weber. It begins airing on TV tonight.
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