Feb 15

Keurig Dr Pepper Selects Initiative as Media Agency of Record for U.S. and Canada

Posted in: Uncategorized

Recently merged Keurig Dr Pepper has selected Initiative as media agency of record for the U.S. and Canada, sources with direct knowledge of the matter confirmed to Adweek. It marks a significant expansion of the IPG Mediabrands agency’s relationship with the company that has been AOR for Dr Pepper Snapple Group since 2008. Initiative declined…

Related posts:

  1. Alaska Airlines Chooses Translation to Leverage Its Partnership With NBA Star Kevin Durant Alaska Airlines has named full-service communications shop Translation its marketing...
  2. Pizza Hut and Droga5 Part Ways After 2 Years As $227 Million Account Goes Into Review The two-year relationship between Pizza Hut and its creative agency...
  3. Audi Picks Ogilvy as Its New Creative Agency of Record Ogilvy has come out on top of Audi’s eight-month review...
  4. Vital Farms Chooses Gut Miami as New AOR and Moves on From Preacher Vital Farms stands out among egg producers by its concept...
Tags:
No Responses to “Keurig Dr Pepper Selects Initiative as Media Agency of Record for U.S. and Canada”

Post a Comment