Sep 24

JPMorgan Chase Launches Global Media Review

Posted in: Uncategorized

JPMorgan Chase has launched a review of its global media buying and planning account, sources with knowledge of the process confirmed to Adweek. The review is being led by MediaLink; the U.S. incumbent, Publicis Groupe media agency Zenith, will be defending, according to these sources. Both MediaLink and Zenith declined to comment. JPMorgan Chase did…

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