Jul
31
Johnson's Baby: Safety Promise
Posted in: Uncategorized
As a way to express our ongoing commitment to moms and babies everywhere, we present the story of our promise. Inspired by a Japanese legend that making 1,000 origami cranes signifies a hope granted and a promise fulfilled, we brought our scientists and their families together to create 1,000 origami storks, delivering our promise to who matters most –you and your family.
Advertising Agency: BBDO, USA
Production Company: Light of Day Productions/VFX
Producer: William Goodrum
Media planning / buying: J3
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