Apr
09
Jeep: What Is Your Next Adventure?
Posted in: Uncategorized
Developed by CRIE, the content and creative core of FCA and the SunsetDDB agency, the brand strategy in social networks has created a movement engaging audiences and influencers, to tell us about their next adventure, inspired by a video manifesto broadcast on all Jeep digital channels. To inspire the posts, the brand prepared a series of stickers available as gifs on Instagram. The figurines reinforce the Jeep environment with representations of cars, nature and trails.
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