Hasta La Creative!

I’m here to report that the phrase “digital marketing” may soon go the way of the wind. No marketer I know can honestly say that his or her job operates only in the digital space, as marketing increasingly takes on the human psyche in more channels than you can count. There’s much more to the equation than pixels, and indeed there always has been.

Speaking of Indeed, this “it’s all marketing” idea comes from the company’s senior VP-marketing, Paul D’Arcy, who has ranked among the “100 Most Innovative CMOs in the World” and recently picked up a Growth Award from The CMO Club for his work with Indeed.

Here are some of the factors that fuel Indeed’s growth, beyond digital:

Continue reading at AdAge.com