Hasta La Creative!

Dentsu-Aegis-owned Isobar has appointed Jean Lin, the former CEO of Isobar Asia Pacific and global chief strategy officer as global CEO, effective immediately.

Mark Cranmer, the former global CEO who has been with the agency for five years, will take on the role of chairman for a few months, and will leave the company at the end of June this year.

Ms. Lin will lead the network from Shanghai. In a statement, Jerry Buhlmann, the CEO of the Dentsu Aegis Network, said her appointment is the “natural next step,” and praised her for the “stunning progress” she made in developing Isobar across the Asia Pacific, Taiwan and China regions.

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