Isobar gets its first U.S. CCO, Droga5 promotes two ECDs


Isobar promoted Ricardo Salema from executive creative director to the newly created role of chief creative officer for the U.S. He joined the agency 12 years ago and has worked with clients including Adidas, HBO, Royal Caribbean, NBC Universal, Sotheby’s, Zwilling and Shiseido. He also worked with Smashing Pumpkins frontman Billy Corgan on the experiential VR project for his single “Aeronaut,” which earned the Digital Craft Grand Prix at the Cannes Lions.

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