Mar
11
Is the Tagline Dead?
Posted in: UncategorizedThere’s a wonderful art form that probably started on Madison Avenue, maybe around the 1950s. Certainly in America. There would be cubicles in which bespectacled men chain-smoked Marlboros while coining phrases and patting themselves on the back. These resulting slogans, jingles and taglines–made up of few words that may have little to no meaning–have gone…
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