Instagram Kicks Off 10+ Days of Live Shopping

Livestreaming platform Instagram Live is accelerating its promotion of live shopping as a vehicle to reach consumers with a three-week event in September curiously named 10+ Days of Live Shopping. Featuring brands in fashion (Outdoor Voices), beauty (Aveda), sports (Hologear) and lifestyle (Peloton), the event will include goods from the likes of Selena Gomez’s Rare…

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