In Uber’s ‘Romeo and Julio’ Ad, Two Families Are Divided, But Gay Marriage Isn’t the Issue

In Shakespeare’s Romeo and Juliet, we never learn why the Capulets and Montagues hate each other so much that they’re literally waging sword fights in the streets. Maybe it was a betrayal among business partners generations back, or simply an escalating showdown for influence in the leadership of Verona. Luckily we do learn the secret…

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