In Bet on Girl Geeks, Dan Abrams Folds Geekosystem Site Into TheMarySue


ABC anchor Dan Abrams is placing a bet on the so-called geek girl, merging his company’s four-year-old geek culture site Geekosystem into its three-year-old female-focused TheMarySue.

Abrams Media introduced the redesigned TheMarySue on Friday, with expanded coverage in science, tech, space and internet oddities, which had been staples on Geekosystem. Staffers from Geekosystem are now writing for TheMarySue. There were no layoffs, Abrams Media said.

TheMarySue will continue to cover topics like video games, movies, anime and celebrities. It has seen rapid growth in the past year, with mobile and desktop traffic climbing to 973,000 unique visitors in April, up 37% from the prior year, according to ComScore.

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