In a Sea of Go-Girl Advertising, P&G's 'Like a Girl' Hits Hardest


It’s a good thing women are stronger than marketers would have us believe.

Judging by recent efforts from marketers to empower women, it’s a wonder that the U.S. and similar countries can function at all. If those ads are any guide, girls and women are such a collective mass of insecurities, self-loathing and psychological wounds, I’m not sure how they make it out of the door in the morning.

The answer probably has something to do with the basic resilience of the human spirit, but that’s neither here nor there.

Continue reading at AdAge.com

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