IHOP's Pancizza aims to 'Blow Your Mouth's Mind'
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Passersby walking through New York’s SoHo neighborhood on International Pizza Day last weekend might have been surprised to hear a one man polka band making a lot of noise at Bleecker Street Pizza.
But IHOP had taken over the neighborhood staple for the day to give out free slices of “Pancizza” — a pizza-sized pancake only available over the weekend at select IHOP locations.
Created in collaboration with Droga5, the Pancizza (pronounced pan-keet-za) menu featured flavors such as Strawberr-oni (strawberry jam, coconut shavings and sliced strawberries), Mallo-rita (raspberry jam, marshmallows and mint), and PancizzAloha (maple marscapone, cheddar cheese, bacon and, yes, pineapple) all made to look like real pizza. (Pineapple on pizza might be up for debate, but it most certainly belongs on a pancake.) After being warmed up in a pizza oven, pancake slices were given out in custom Pancizza boxes brandishing IHOP’s take on the classic winking pizza chef.
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