Jul
30
IDG CMO: Tech Marketers Want Performance and Trust From Media Partners
Posted in: UncategorizedIDG Communications, a subsidiary of International Data Group, hired Josh London in March as its first-ever chief marketing officer, charged with leading corporate worldwide marketing for the tech media company.
Mr. London was previously founder and managing partner of Salt Island Ventures, a marketing and management consultancy. Before that, he served as VP-marketing and chief operating officer at SX2 Media Labs, publisher of Computer Shopper, which was acquired by Ziff Davis and Great Hill Partners in 2006.
He also had stints at CNET Networks and industrial publisher ThomasNet.
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