Hasta La Creative!

IBM and Facebook are teaming up in an effort to improve both of their products.

The partnership, part of the new IBM Commerce THINKLab, will ask IBM clients to bring forth business problems and will assign engineers from both companies to attempt to fix them. The effort does not have a concrete headcount, but Deepak Advani, GM of IBM commerce, said in an interview that the partnership will be robust.

“We’re going to bring skills from across the IBM company based on the problem we’re going to solve,” Mr. Advani said. “If this demand really picks up, there’s nothing I can think of within my portfolio that’s more important than client-centric collaboration.”

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