Jun
17
IBM and Adweek Partner to Create the Institute of Brand Marketing, an Educational Resource
Posted in: UncategorizedAdweek today announced it is partnering with IBM Watson’s advertising arm to create a free educational resource called the Institute for Brand Marketing, aimed at helping marketing professionals become fluent in the latest technology upending their field. The six-month program is set to launch this September with one complimentary course per quarter produced by the…
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