Sep
23
Hulu’s Pause Ads Move Out of Beta, With More New Formats in the Works
Posted in: UncategorizedHulu has already announced two new ad formats this year–pause ads, which are activated when a user hits the Pause button; and binge ads, which tailor their content to viewers’ streaming behavior. As its pause ad offering moves out of beta, the streaming service is now working on other formats, including a “transactional” one that…
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