Oct
13
Hulu and Verizon sponsor Fox's Sunday night reduced-ads experiment
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Hulu and Verizon are sponsoring Fox’s first experiment in reducing commercial loads on Sunday nights.
This Sunday, Fox will introduce its branded-content breaks and so-called jaz pods, which are one-minute commercial breaks, during its primetime lineup of animated series “The Simpsons,” “Bob’s Burgers” and “Family Guy,” as well as the new comedy “Rel.”
Here’s how it will look: The night will kick off with “The Simpsons” at 8 p.m., followed by “Bob’s Burgers” at 8:28 p.m. The first branded-content Fox Block will air after “Bob’s Burgers” and the second one will run after “Rel.”
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