Apr
10
How This Ad Copywriter Found Herself on Screen Doing a Bawdy Commercial for Female Condoms
Posted in: UncategorizedIf you’re introducing a female condom to U.S. consumers for the first time, you’d better address the elephant in the room: How does this weird-looking thing even work? Leave it to Amanda Burch, a senior advertising copywriter turned on-air talent, to demonstrate and explain, via naked hula hooping, references to petite pink canoes and reverse…
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