'How much is that Reese's worth to you?' candymaker asks at pop up shop


Reese’s is releasing limited-edition Lovers Cups, one with extra chocolate and the other more peanut butter. And to celebrate it’s asking fans for their literally give it up for them.

People in New York can taste them at Reese’s Swap Shop, a two-day pop-up in the downtown neighborhood of SoHo on Tuesday and Wednesday. They launch nationally in mid-April.

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