Jan
08
How Mondel?z Grows Revenue Through Albertsons’ Data Clean Room and Pinterest
Posted in: UncategorizedSnacking giant Mondelez International, home to names like Cadbury and Oreos, found success using Albertsons Media Collective and Pinterest’s data clean room solution, a collaboration announced at CES last year. From July 5 through Aug. 15, Mondelez’s cracker brand, Triscuit, ran a targeted charcuterie campaign on Pinterest with Albertsons Media Collective, the retail network of…
Post a Comment