Oct 11

How Johnny Carson Helped Twister Wrangle Its Way Into America’s Homes

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The Definitive Guide to Public Relations Coups–if there were such a book–would surely record a groundbreaking event in 1966. That spring, a publicist from Milton Bradley placed a call to NBC and got a new game called Twister onto The Tonight Show. The episode aired the evening of May 3. With Ed McMahon and fashion…

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