Jul 16

How Brands Can Use Throwbacks to Evoke Nostalgia Among Consumers

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Maybe it’s a smell, a song, a food, a toy or even a simple logo. Whatever it is, nostalgia triggers a connection in your memory so deep and special that you are transcended to a previous version of yourself. While triggers vary by individual, the power of nostalgia is undeniable, yet it is often overlooked…

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