Apr 05

How Amazon Can Succeed with Earbuds Where It Failed with Phones

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Amazon is reportedly developing Alexa-enabled earbuds to take on Apple’s AirPods. Analysts say it has a chance to succeed–but only if it learns from its mistakes with the Fire Phone. Citing “people with knowledge of the plans,” Bloomberg reported Amazon’s earbuds will have similar functionality (although the ecommerce platform is shooting for superior sound quality)…

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