Hasta La Creative!

Helly Hansen, the Norweigan outdoors and activewear brand, is speaking with agencies ahead of a pitch for its global creative account.
The process is in its early stages. Helly Hansen has approached UK agencies about a global brief in the past few weeks.
Forsman Bodenfors, the Swedish agency, currently works with Helly Hansen.
Last month, Forsman Bodenfors created an app called The Winter Duel to promote Lifa Flow, Helly Hansen s range of base layer clothes.
The app enables users to race against other people. The two people who run the furthest over five weeks compete against each other at a Helly Hansen event.
Tor Jenssen is the global marketing director at Helly Hansen. He has been at the company since 2007.