HBO's Stand-Alone Streaming Service Launches With a New Spot
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Joakim Noah is a little confused about his mascot in a Foot Locker spot, and Jon Hamm compares the 2016 Mercedes-Benz AMG GT to poetry.
HBO shows off its award-winning shows and movies to entice you to subscribe to its streaming service, HBO Now. If you aren’t sold, you can start a month-long free trial to catch up on “Game of Thrones” or hook yourself on “True Detective.”
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